The work your store repeats every week.

• Meta creative

  Turn customer evidence into the next controlled creative test.

  • Write ad copy
  • Make the creatives
  • Five hooks from one customer line
  and 9 more

  • Ten angles for one product
  • An ad built from a real review
  • The same ad for a cold reader
  • An image brief for a designer
  • A script for a creator to film
  • A thirty second video script
  • Your hook, twenty ways
  • The same ad, other platform
  • What to test next
  Read the Meta creative brief guide

• Klaviyo campaigns

  Plan the next send, then draft it in your own brand voice.

  • Email the list
  • Ten subject lines
  • The email that launches something
  and 5 more

  • A short sequence for one offer
  • A monthly note to your list
  • The follow up after an event
  • This email, half as long
  • A plain text version
  Read the Klaviyo campaign and flow guide

• Capture, welcome and recovery

  Close the gap between a first visit and a repeat order.

  • The welcome email
  • The abandoned cart email
  • A win back email
  and 5 more

  • The failed payment follow up
  • Wake up your old customers
  • A lead magnet worth giving away
  • A checklist worth an email
  • A quiz that sorts your buyers

• Campaign landing pages

  Keep the promise on the page the same as the promise in the ad.

  • The landing page for this ad
  • A landing page for one offer
  • Write a product description
  and 7 more

  • A headline that says what you do
  • Your homepage, ten headlines
  • What to cut from this page
  • The words on your buy button
  • A page for someone comparing three
  • The thank you page
  • Your about page
  Read the message match guide

• Funnel leaks and conversion

  Name the step that loses the order, then fix the words around it.

  • The objections, answered
  • Reasons to buy now
  • What makes you different from them
  and 7 more

  • Your one line positioning
  • The problem you solve, in their words
  • Your offer, made stronger
  • Your offer in three options
  • Your guarantee, written safely
  • A customer story, written safely
  • The question you get every week

• Social content

  Feed the calendar from work your brand already did.

  • Write a social post
  • A month of posts from one idea
  • A carousel, slide by slide
  and 9 more

  • Captions for photos you have
  • The same post for another platform
  • A short video script
  • A post from a customer story
  • One article cut into five posts
  • A story from your own week
  • A post that teaches one thing
  • Replies to the comments
  • What to post when nothing happened

• Customer replies and review evidence

  Answer customers well, then reuse the words they gave you.

  • Turn your reviews into copy
  • The words your customers keep using
  • Reply to a review
  and 6 more

  • Answer a customer
  • A one star review, answered calmly
  • Ask a happy customer for a review
  • The refund message you put off
  • The note when something runs late
  • Saved answers for the whole team

• Search and content pages

  Answer the questions buyers type before they buy.

  • Write an article
  • What people actually search for
  • An FAQ from real questions
  and 7 more

  • An outline before you write
  • A page that answers in line one
  • The title and description
  • A page comparing you to them
  • A cluster of pages on one topic
  • A page an AI would quote
  • Which old pages to update first

• Plan and review

  Decide what goes out next, then read what went out.

  • Run the weekly review
  • A campaign for one month
  • Your next three months of content
  and 4 more

  • What to do next month
  • What competitors say, and you
  • Everything that went out this month
  • A brief for a freelancer

Clockwork drafts and checks. You supply the access, and you approve every send, publish and spend.